TURLE POWER STYLE GUIDE

Following on from the success of San Diego Comic-Con 2013. Walmart requested Nickelodeon to develop a look for a specialized section of their stores to highlight exclusively Teenage mutant Ninja Turtles products. The Brief was to follow on from the look that was developed for Comic-Con, creating simple graphic elements and poses. They also required some key words and icons be developed for various collateral for various uses throughout the stores. The recognizable TMNT characters were redrawn within a "pop" sensibility. Elevating and differentiating the set from the typical TMNT look. The set is due out in July so look out for them.

TMNT TURTLE POWER EXPLORATORY
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CLIENT: NICKELODEON / WALMART

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Following on from the success of San Diego Comic-Con 2013. Walmart requested Nickelodeon to develop a look for a specialized section of their stores to highlight exclusively Teenage mutant Ninja Turtles products.

The Brief was to follow on from the look that was developed for Comic-Con, creating simple graphic elements and poses. They also required some key words and icons be developed for various collateral for various uses throughout the stores.

The recognizable TMNT characters were redrawn within a "pop" sensibility. Elevating and differentiating the set from the typical TMNT look.

The set is due out in July so look out for them.

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Enjoy.

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